Today I sat with the super creative, Jeff Yokoyama. We discussed his many successful brands and traced their roots dating back to his first global success, Maui and Sons. We talked about sustainability, honesty in the approach to design and his search for 'Warm Water'.
Yoki Shop...Newport Beach
Yoki says "Use the whole the Fish". Mottainai is a Japanese word for "Wasteful". Here he is repurposing a pair of Levi's destined for a landfill.
For many of us coffee is one of the most consistent, maybe even sacred rituals we have. Yet I would argue it’s a ritual...
https://towneparkbrew.com/@towneparkbrew@rancholaslomas
Dorian Willes was shot 21 times at point blank range by two police officers and somehow lived. For the record, 50 cent was only...
